10 Best Online PR Tools in 2021

Online Public Relations Tools are analytics software that help companies measure the effectiveness of their public relations campaigns. They provide insights into the public relations activities that are positively impacting traffic and engagement, and those that are not. They can be used by companies for in-house communications by professionals to gain insights on their own campaigns, and to quantify their value to customers. You can track PR campaigns, analyze success rates, and provide detailed reports and analytics. Analyzo has listed the best Online Public Relations Tools that you can choose from based on your requirements. Click on Quick View to see plan features or compare plans across companies.

Best Online PR Tools

Price : On Request

Brandwatch provides a platform that enables you to get insights into customer opinion on any topic from across the social web, and gives you instant access to conversations from every corner of the public web as they happen.

Price : $29/month - Custom

With Mention, you get live updates about your brand from the web and social media. Monitor billions of sources daily including social media, forums, blogs, and the rest of the web, and zero in on your brand, competitors, and customers for precise market research.

Coverage Book
Price : $99/month - $499/month

Create and Share high impact PR reports in minutes with Coverage Book. Take automated screenshots of your online media coverage – just enter the URL of your coverage and it will do the rest. Hide/show metrics, apply high impact backgrounds, add your own commentary, and customize the look & feel.

Price : On Request

Use Meltwater’s media intelligence to inform strategy, connect with your audience, and measure success. Stay on top of millions and billions of real-time editorial, blog, and social media conversations, and extract the insights you need to understand and drive brand perception for your company.

Price : On Request

Cision’s integrated PR software provides your business with all the resources you need to power your story. It helps your business reach your audience in an effective way by targeting its influencers.

Price : $49/month - $399/month

Get access to online mentions, grow customer satisfaction and sales with Brand24's powerful PR solution. Discover what people have to say online about your brand – as it unfolds in real time. Get instant access to mentions about your brand across the web, from social networks to influential publishers.

Price : On Request

TrendKite lets you measure PR’s brand and bottom line impact with tangible, cutting-edge PR Analytics, leverage accurate, comprehensive data to monitor trends and shape PR strategy, and turn media dashboards into beautiful, interactive reports that resonate with executives.

Agility PR Solutions
Price : On Request

Amplify and measure your PR activities with Agility PR Solutions' cloud-based, easy-to-use media database, monitoring, and measurement tools. No matter what your PR and communications needs, it has got you fully covered.

Price : On Request

Streamline and improve your entire communication process with Marketwired Resonate – the all-in-one platform that makes it easy to connect with the people who influence your business and your brand.

Business Wire
Price : On Request

Business Wire's PR solution helps your business reach press release and disclosure targets, get more views with multimedia, and track results and refine messages.

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  • Magdalena Urbaniak
  • Global Communications Manager at Brand24 | CEO at Tractormania.pl | Quora Top Writer 2017
  • Online PR Tools Brand24
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