4 Best Link Tracking Tools in 2018

Link Tracking Tools or Link Trackers are web-based link tracking software. A tracking link acts as a redirect to the landing page or website URL. When a visitor clicks on your tracking link, a cookie is placed on the user's computer. After this, the user is redirected to the destination URL. Analyzo has listed the best Link Tracking Tools that you can choose from based on your requirements. Click on Quick View to see plan features or compare plans across companies.


Best Link Tracking Tools

Odoo
Price : Free - Custom

Odoo is an easy-to-use all-in-one management software. It helps you track all your marketing campaigns and identify your best traffic sources. You can know exactly which marketing sources are profitable and which ones aren't.

Linktrack
Price : Free - $24.95/Month

Linktrack is a simple and effective link tracking tool that monitors every click easily and accurately. It provides you with real-time updates so you know where your traffic is coming from.

ClickMeter
Price : Starting from $29/month

ClickMeter enables you to monitor, compare and optimize all your marketing links in one place to increase the conversion rate. You can target visitors where they yield best conversion rates, track views, clicks and conversions, and monitor broken links, click fraud, latency and blacklists.

Goo.gl
Price : Free

Goo.gl is a link tracking tool by Google that helps you track track and shorten links. It shortens your URL so it's ready to be shared everywhere. It provides you with analytics that help you know where your links are coming from. You can learn, understand and visualize your audience using Goo.gl.

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FAQ's for Link Tracking Tools

How can link tracking improve ROI?

Link tracking helps you filter your leads by channel, source or campaign, and see which campaigns are the most profitable, how many clients have been converted and how much revenue has been generated. Understanding where your leads and opportunities are coming from helps your company grow and improve ROI.

How can I use a tracking link?

You can use tracking links to track anytime someone clicks on your links. You can put the tracking link in an email signature and count the number of people who check out your website from your emails, or send tracking links with your instant messaging client or in an email to shorten long links. You can use them on advertising sites to know who is reading your ads, and how effective they are, and even post the tracking links on your own website and learn which links on your web page attract the most attention. You can also use them with affiliate programs to disguise affiliate links and track commissions.

How does link tracking work?

Step 1: Create a tracking link that includes analytics trackers.
Step2: Insert your link into your content and share it on your desired channel. When users click this custom link, information will be captured and displayed on your analytics dashboard.
Step 3: Gain insights into your performances and identify which links are the most effective in attracting visitors to your website.
Step 4: Compare the performance of several sources and improve your marketing strategy.

What is link tracking?

Link tracking takes the guesswork out of the picture, helping you know exactly which marketing resources are profitable and which ones aren’t. Generally, tracking URLs are used when you're directing traffic to a landing page from somewhere other than a call-to-action on your own site, like an email blast, PPC campaign, banner ad, and so forth. A tracking URL is a normal URL with a "token" attached to the end of it.
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