12 Best Email Marketing Automation Tools in 2018

Email Marketing Automation tools help your business send the right message at the right time to the right person. Benefits of automation are increased customer engagement, saving time, more timely communications, and increased opportunities. Drip emails or automated emails, are a great way to give your customers and contacts the right information at the right time. Email marketing is one of the highest returning assets a business has at its disposal, especially at at ime when digital marketing is expanding to include dozens of different mediums. Analyzo has listed the best Email Marketing Automation tools that you can choose from based on your requirements. Click on Quick View to see plan features or compare plans across companies.


Best Email Marketing Automation Tools

AWeber
Price : $19/month - Custom

Email is perfect for keeping your brand top of mind and staying connected with those who make a purchase, read your blog or meet you in person. And when you join the AWeber, you get access to all email marketing automation features and a team that’s 100% devoted to your success.

Customer.io
Price : $250/month - On Request

Customer.io lets you trigger more engagement with relevant messages based on what customers are doing in your product.

Vision6
Price : $9/month - Custom

Vision6 offers intuitive email marketing automation for agencies and marketers. Turbo charge your lead generation by setting up email nurturing campaigns designed to convert leads into paying customers. Create workflows of automated, personalised emails.

Vero
Price : $99/month - On Request

Vero enables businesses engineering, product and marketing to collaborate on designing personalised customer interactions. Vero encourages a collaborative deployment process that enables teams to work together to create customer interactions that are valuable and reliable.

SendWithUs
Price : $100/month - On Request

SendWithUs helps brands of all sizes create exceptional email experiences. Manage all of your templates from one place. Perfect your emails without deploying code and preview them with our Litmus integration.

QuickMail.io
Price : $49/user/month - $69/user/month

Learn the secret art of transforming complete strangers into paying customers at scale with QuickMail.io. All emails will come straight out of your personal inbox as though you typed them yourself. Use custom attributes to generate truly unique emails for every prospect.

ConvertKit
Price : $29/month - Custom

ConvertKit is built by bloggers, for bloggers. With your unique needs in mind, ConvertKit gives you the power to earn more from your email list while keeping the human element in something as personal as email.

Gumroad
Price : Starts from $10/month

Gumroad helps creators take control of their creative careers. Its an all-in-one solution that helps you sell your work and grow your audience.

Drip
Price : Free - Custom

From marketing automation to email to contact management, Drip gives you all the tools to transform your subscribers into devoted customers.

MailChimp
Price : Free - On Request

MailChimp is an email marketing service provider that has over 7 million users that collectively send over 10 billion emails through the service each month. It’s a web based application but it also has an offline application with some limited features and all its data can be downloaded.

ActiveCampaign
Price : Starting from $15/month

Discover what each contact wants with ActiveCampaign and deliver the most effective message to convert them from visitors, to leads, to customers, to advocates. Your valuable customer data is organized and actionable. Automatically consolidate your communication and use sales automation to drive deals forward.

Sendloop
Price : $9/month - Custom

With Sendloop, start creating beautiful email campaigns and automating your email marketing in minutes - even if you have zero technical skills. Sendloop gives small businesses powerful digital marketing tools found on enterprise-level software - for a fraction of the price.

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FAQ's for Email Marketing Automation Tools

What are Email Marketing Automation Tools?

Automation is the process of letting technology handle those tasks that are repetitive in nature. Email Marketing Automation Tools are designed to do precisely this. They are used by businesses for automating their email marketing campaigns. By automating the email marketing campaigns, businesses are free to focus more on lead generation and other important tasks.

Why use Email Marketing Automation Tools?

Email Marketing is one of the most profitable forms of marketing having the highest ROI as compared to other types of marketing. Email Marketing Tools help businesses perform email marketing more effectively and efficiently. They automate the repetitive tasks associated with email marketing campaigns so that businesses can focus on finding new leads.
Email marketing is most effective when the right message is sent at the right time. Unless you have psychic abilities, the best way to do this is by using Email Marketing Automation Tools.
Email Marketing Automation Tools perform multiple tasks, such as, automatically tag buyers for upselling, sending out discount codes to customers who have visited your product but haven't made the purchase yet, automatically find your most engaged customers for sending incentives, and much more.

What are the features of Email Marketing Automation Tools?

Conversion Tracking: Email Marketing Automation Tools help you find out how many leads have been converted along with the amount generated from these conversions.
A/B Testing: Test multiple templates and email designs simultaneously to find out which one performs the best.
SPAM Testing: It is important that your emails don't end up in the SPAM folder of your recipients. To ensure this, you should calculate the SPAM score beforehand from within the Email Marketing Automation Platform.
Inbox Preview: View how emails would look on your recipient's system before you send the actual mail. This helps in finding any error that you may have missed otherwise.

Which is the best Email Marketing Automation Tool?

Out of dozens of Email marketing Automation Tools available in the market, Analyzo has listed the best for you to choose from based on your requirements. Some of the most popular ones are Customer.io, AWeber and Vision6.
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