FAQ's for Digital Asset Management
What is the difference between digital asset management (DAM) and content management systems (CMS)?
Content management systems (CMS) such as WordPress, Drupal,
and Joomla make it possible to organize and publish editorial content. Whereas,
digital asset management (DAM) is designed to store and organize all the
digital assets a business possesses.
DAM and CMS are two systems that work with digital content
but are designed for specifically different tasks. Content management systems
are responsible for the publication of editorial content and digital asset
management assets are for working with digital media files.
Why is digital asset management better than your internal server?
Internal servers are generally disorganized and using them
for storing files means finding them would be a headache when the critical
files are needed. DAM offers a much faster solution that takes place of
With traditional digital asset storage solutions, every time
someone needs access to a critical file that was stored ages ago, they would be
hopeful that they could find it by going through the old folders. However, if
they’re not able to find the files, it means they would have to recreate it
which would add to cost and time.
Digital asset management provides an all-in-one
platform for finding all your digital media in an easy and intuitive manner
How to select the right DAM solution?
When it comes to choosing the right digital asset management
system, make sure you do your homework. The ideal digital asset management
1. Ingest digital assets and manage them
and their metadata individually or in bulk.
2. Secure assets
they contain, by defining roles and access control lists for users accessing
3. Store digital assets
as both metadata and binaries: A DAM solution should store multiple file
types, and allow you to customize metadata fields as well as the metadata
attached to the stored files.
4. Transform digital
assets into new forms, such as - thumbnails or proxy files.
5. Enrich assets
through the extension of metrics and metadata regarding the use and reuse
of the asset throughout its lifecycle.
6. Relate assets by
maintaining versions of an asset and establishing relations between the asset
and the versions.
7. Enable users
to find and retrieve assets via
metadata, collections, workflows and access control tools.
8. Reduce the amount
of time users spend in search by giving them an easier way to find files.
Publish content via
linking, sharing or distributing outside they system.
What can DAM do for your business?
The benefits of a digital management system greatly impact
the productivity of your creative and marketing teams, as well as of your
bottom line. It gives you greater visibility of your assets, streamlined review
and approval, faster distribution of content and global consistency of your
Why DAM is so important for your business?
Digital asset management is a great tool that streamlines
all the digital tools in your business’ ecosystem and connects them to work
together. DAM makes your visual content more powerful across all customer
endpoints. DAM provides some useful benefits, such as - increased brand
control, global brand consistency, better review, approval and collaboration,
reduced errors, improved productivity, and repurposed brand assets.
What are the benefits of digital asset management software?
Digital asset management solutions provide businesses with
anytime, anywhere access to all digital media a business has. DAM software
systems grant secured round the clock access to all the digital files from
anywhere, whether you’re working from home or at a vacation. DAM is an
all-in-one platform for managing and organizing all business-critical digital
Some of the biggest advantages of cloud-based DAM include
quick adoption, security, easy implementation, great integrations, and an
intuitive user experience. DAM can be setup for use and implemented in no-time.
What is digital asset management?
Digital asset management is a way of managing all the
digital assets a business has, for example, images, videos, audios, etc. DAM
enables users to store, view, organize and share their digital media whenever
With digital asset management solutions, your employees and
managers can have seamless access to digital media from anywhere via Internet,
so they can find the digital media files they need as and when required.