6 Best A/B Testing Tools in 2017

A/B Testing or Split Testing tools allows you to normalise two versions of any content or pages against each other based on pre-decided goals. It helps in improving marketing campaigns alongwith better segmentation and targeting. Every customer base is unique, and successfully executing marketing campaigns depends on understanding the users visiting your website each and every day. You might be intuitive enough to correctly read your customers on any given campaign, but over the long run, success depends on data analysis. Analyzo has listed the best A/B Testing Tools for you to choose from based on your requirements. Click on Quick View to see plan features or compare plans across companies.

Best Ab Testing Tools

Visual Website Optimizer (VWO)
Price : Starts from $49/Month

VWO’s key strength is it’s easy to use A/B testing capabilities that allow marketing professionals to create different versions of their websites and landing pages using a visual editor and then see which version delivers maximum conversion rate or sales.
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Price : $49/month - On Request

The Optimizely platform technology provides businesses the ability to conduct A/B testing, multipage, and multivariate testing that may be used for making data-driven decisions. It allows you to track engagement, clicks, conversions, sign ups and more.
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Price : $34/Month-$370/Month

ABTasty is a SaaS solution that helps data-driven marketers with split testing, personalization and re-engagement. AB Tasty offers a full range of solutions to boost your conversion rate.
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Convert Experiences
Price : From $499 per month

Convert Experiences is the most affordable and fastest enterprise a/b testing and personalization solution for conversion optimization and data-driven decisions in high traffic websites.
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Price : $59/month - Custom

Omniconvert helps you understand your buyers and optimize your conversion rate at the same time. If you want to deploy variations to different segments of visitors and measure their impact, its segmentation engine will provide exactly what you need.

Google Analytics
Price : Starts from Free

Google Analytics Content Experiments is a free A/B testing tool that’s integrated with the Google Analytics suite. It only allows for pure split-testing, and the user has to decide the different variations. You can also run experiments on AdSense results.

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