Compete has a useful interface, lets you identify unique visitors and visits, offers the ability to compare multiple websites, and its data is easy to understand and well presented. Compete is used for comparing competitors’ website traffic. The trends are reliable. The information could be meaningfully used to look into seasonal trends between competitors.
Even though Similarweb manages to do reasonably well when it comes to the Spearmans correlation with the actual website traffic, in our personal experience the accuracy reduces considerably when using similarweb for subdomains.Website Traffic Estimation Tools SimilarWeb