Sprout Social is a social media management software that provides engagement, publishing, analytics and team collaboration tools. It has a fully customizable inbox and an easy to understand user interface without many deductive graphs and statistics. It allows you to compare yourself with a competitor showing the number of daily mentions, percentage engagements and much more. Some of the its salient features are Social CRM tools including shared customer records, Team collaboration tools including live activity updates, Customer support features like Helpdesk and Advanced scheduling tools including ViralPost.
Social media marketing refers to the process of gaining website traffic or attention through social media sites. Social media marketing entails creating content, visuals that might attract attention and encourages potentialSocial Media Publishing Tools
Social Media Publishing tools are important for managing, monitoring, analysing and engaging different media profiles under one roof. These tools usually focus on efforts to publish your content across various social networksSocial Media Publishing Tools