Google Cloud Load Balancing provides a high-performance load balancer that allows businesses to scale their applications with great ease. It distributes your resources across multiple regions or in a single region to meet the demands of the incoming traffic. It comes integrated with Google Cloud CDN to provide optimal application delivery.
Google Cloud's Single Anycast IP provides a front-end to all to all the backend instances that enables cross-region load balancing which, in-contrast to DNS-based Global Load Balancing Solutions, reacts instantly to traffic changes and server heatlh.
Google Cloud Load Balancing is extremely powerful and has the ability to process over 1 Million queries per second. It is the same technology that powers Google.