MoPub is an online mediation mobile advertising network specifically for publishers. Its comprehensive interface and open source SDK combines monetization, cross promotion & mediation through single platform. The MoPub dashboard provides real-time bidding, budgeting, prioritization and report tracking for maximum optimization. Its ‘Premier’ service gives its premier users dedicated account management and better pricing. Its prioritization feature allows you to use targeting and setting CPMs for customizing the networks order using several other parameters. MoPub also has capability of integrating with various Ad Networks through server-to-server connection, bundled SDK and pre-built adapters.