Visual website optimizer vwo vs Optimizely

You are Comparing Visual website optimizer vwo and Optimizely on Analyzo. We have listed all the plans and features for both these products in the table below, enabling you to view and compare features across them easily. Analyzo has listed the best products in AB Testing Tools, you can narrow down on products and plans based on their price, features and your requirements. Click here to see other products in AB Testing Tools.

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  • Visual Website Optimizer
  • Visual Website Optimizer
  • Visual Website Optimizer
  • Optimizely
  • Optimizely
  • Optimizely


  • $59/Month
  • Starts at $155/Month
  • Starts at $999/Month (billed annually)
  • On Request
  • On Request
  • On Request

Free Trial

  • 30 Days
  • 30 Days
  • 30 Days

General Features


  • 10000/Month
  • 30000/Month
  • Custom
  • 1000
  • Custom
  • Custom

Unlimited Tests

  • Unlimited
  • Unlimited
  • Unlimited
  • Unlimited
  • Unlimited
  • Unlimited

Multiple Websites

Testing & Targeting

Page Element Targeting

Browser Targeting

Location (Geo Targeting)

IP Address Targeting

Device Targeting

Behavioural Targeting

Time of the Day

New Vs Returning

Query Parameters

Multivariate Testing

Mobile Website Testing

Split URL Testing

Multi Page Tests

Tests on Protected Pages

Analytics & Reporting



URL Goals

Visitor Segmentation


Live Chat

Phone Support

Email Support

Online Documentation

Account Manager

Personalised Training

Page Edits

Visual Editor

HTML, CSS & Javascript Editor


White Labeling

Multiple User Accounts

On-Site Hosting Options

CMS Plug-Ins

How do I integrate Optimizely with Google Analytics?

The analytics integration options can be found in the “Integrations” tab on the Home page with some of the most popular tools for integrations. Google Analytics (GA) can be enabled by toggling the Off button to On. You can

A/B Testing Tools Optimizely
How much does Optimizely Cost?

Optimizely stopped disclosing their pricing publicly in 2014 and since then can only be availed "On Request". Since the prices are quoted by their Sales agents, they might differ from customer to customer especially for the high

A/B Testing Tools Optimizely
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