Comparing adobe audience manager vs adform

You are comparing adobe audience manager & adform on Analyzo. We have listed all the features for both these products in the table below, enabling you to view and compare features across them easily. Analyzo has listed the best products in Data Management Platform (DMP) Software, you can narrow down products based on their prices, features and your requirements. Click here to see other products in Data Management Platform (DMP) Software.

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Companies

  • Adform
  • Adobe

Pricing

  • On Request
  • On Request

Descriptions

  • Adform’s DMP enables you to accurately target your campaigns directly at relevant audiences, which will lead to improved engagement with your brand. Adform’s DMP will collect, combine, categorize and convert first, second and third party data into manageable consumer insights, which in turn can be used to enhance campaign performance, or even segmenting your segments further, allowing you to tailor your campaign messages directly towards certain specific segments. By using Adform you will ensure that you are sending the right messages to the right audiences, causing increased consumer engagement, increasing conversions and getting a far higher ROI along the way.

    • Collect and structure enormous amounts of audience data
    • Activate audience data and media through Adform’s DSP
    • Combine endless amounts of data sources
    • Target custom consumers for highly specific campaigns
    • Understand your target audience’s online habits
    • Increase your marketing ROI through targeted ads
    • Visualize data in terms of demographics, interests and behaviors
    • Full local service

    Adform's DMP is naturally part of our ad stack, which includes our fully integrated Demand Side Platform (DSP), Rich Media and Ad Serving offerings, leaving you to get creative. If you create the perfect ad, it will ensure it reaches the perfect audience.

  • Adobe Audience Manager is a data management platform (DMP) that helps you build unique audience profiles so you can identify your most valuable segments and use them across any digital channel.

    • Get a complete view of your audience by combining all your data sources in one place.
    • Continually discover and organize new, valuable segments for smarter targeting and personalization.
    • Make your ad campaigns more productive by targeting specific segments on any platform.

    Advertisers can grow their revenue and customer base through unified, actionable views of their audiences. Combine attributes from all your data sources into high-value audience segments for ad targeting. Publishers can sell advertisers their unique, targeted audiences — not just impressions. Identify the audience segments that are unique to your business.


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