Looking for some open source tools that could help us measure our digital ad inventory
Revive Adserver is a free, open source ad serving system that enables publishers, ad networks, and advertisers to serve ads on websites, in apps, and in video players. Revive Adserver is a well-known open source ad server that has an intuitive user interface and lets you manage campaigns for multiple advertisers and from ad networks all at once. It also lets you track and report campaign performance, including click-through rates, conversion rates, revenue, eCPM and conversion details, like basket value and the number of items purchased. If you’re a developer and would like a control on your data and customization, then Revive Adserver is a good option for you.
Github link: https://github.com/revive-